{"id":66176,"date":"2019-12-20T06:00:41","date_gmt":"2019-12-20T11:00:41","guid":{"rendered":"https:\/\/www.online-tech-tips.com\/?p=66176"},"modified":"2024-05-30T22:31:11","modified_gmt":"2024-05-31T02:31:11","slug":"4-ways-to-livestream-on-facebook-to-increase-engagement","status":"publish","type":"post","link":"https:\/\/www.online-tech-tips.com\/4-ways-to-livestream-on-facebook-to-increase-engagement\/","title":{"rendered":"4 Ways To Livestream On Facebook To Increase Engagement"},"content":{"rendered":"\n<p>Facebook launched its live feature in 2016 to all users. Since then, it has become a powerful marketing tool to interact with viewers in real-time.&nbsp; They report the following impressive<a href=\"https:\/\/99firms.com\/blog\/facebook-live-stats\/#gref\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\"> Facebook Live statistics<\/a>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>One out of every five Facebook videos were live broadcasts in 2017.<\/li>\n\n\n\n<li>Facebook live broadcasts reached 3.5 billion in 2018.<\/li>\n\n\n\n<li>Live videos on Facebook have six times the number of interactions than traditional videos.<\/li>\n\n\n\n<li>There are ten times more comments on Facebook live broadcasts than regular videos.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"680\" height=\"290\" src=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/live-stream-1.jpeg\" alt=\"\" class=\"wp-image-66188\" srcset=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/live-stream-1.jpeg 680w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/live-stream-1-300x128.jpeg 300w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/live-stream-1-610x260.jpeg 610w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/live-stream-1-80x34.jpeg 80w\" sizes=\"(max-width: 680px) 100vw, 680px\" \/><\/figure><\/div>\n\n\n<p>Make sure you have everything you need to create a successful Facebook Live video, and if needed, the ability to <a href=\"https:\/\/www.online-tech-tips.com\/how-to-download-videos-from-twitter-facebook-instagram\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">download your facebook videos<\/a>. Someone will need to control the technical aspects of the show. For simple events, this could be as basic as starting and stopping the broadcast. For interviews or co-hosted broadcasts, a more professional setup will be required.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How to Livestream on Facebook From Your Computer<\/strong><\/h2>\n\n\n\n<p>Facebook enables you to broadcast live directly from your computer. You can stream to your Facebook pages, profile, event page, or business page.\u00a0<\/p>\n\n\n\n<p>Before starting your Facebook livestream, get prepared by:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Have a defined outline and description about your topic.<\/li>\n\n\n\n<li>Stream from a comfortable location.<\/li>\n\n\n\n<li>Make sure your Internet connection is stable and reliable.<\/li>\n\n\n\n<li>Promote your live event ahead of time.<\/li>\n<\/ul>\n\n\n\n<p>Facebook lets you broadcast live from almost anywhere at any time. If you are livestreaming for the first time on Facebook, you will be asked for permission to use your microphone and camera. Click <strong>Allow<\/strong>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"680\" height=\"313\" src=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/pop-up.png\" alt=\"\" class=\"wp-image-66177\" srcset=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/pop-up.png 680w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/pop-up-300x138.png 300w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/pop-up-610x281.png 610w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/pop-up-80x37.png 80w\" sizes=\"(max-width: 680px) 100vw, 680px\" \/><\/figure><\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>Start by creating a new post. Click on <strong>Live Video<\/strong>.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"680\" height=\"443\" src=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/create-new-post.png\" alt=\"\" class=\"wp-image-66178\" srcset=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/create-new-post.png 680w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/create-new-post-300x195.png 300w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/create-new-post-610x397.png 610w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/create-new-post-77x50.png 77w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/create-new-post-130x85.png 130w\" sizes=\"(max-width: 680px) 100vw, 680px\" \/><\/figure><\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>Select a <strong>Category<\/strong> from the options Facebook gives you or <strong>Create Your Own<\/strong>.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"680\" height=\"878\" src=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/category.png\" alt=\"\" class=\"wp-image-66179\" srcset=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/category.png 680w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/category-232x300.png 232w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/category-610x788.png 610w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/category-39x50.png 39w\" sizes=\"(max-width: 680px) 100vw, 680px\" \/><\/figure><\/div>\n\n\n<p>From the popup of options, complete the following:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Enter a title.<\/li>\n\n\n\n<li>Add a photo or video(s): choose from one of Facebook\u2019s options or upload your own.<\/li>\n\n\n\n<li>Confirm the date.<\/li>\n\n\n\n<li>Give it a description.<\/li>\n\n\n\n<li>Tag Friends.<\/li>\n\n\n\n<li>Add Location<\/li>\n<\/ul>\n\n\n\n<p>Click the dropdown next to <strong>Public<\/strong> and choose the audience of your live video. You can choose:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Public, which includes everyone.<\/li>\n\n\n\n<li>Friends only.<\/li>\n\n\n\n<li>Friends except.<\/li>\n\n\n\n<li>Specific friends.<\/li>\n\n\n\n<li>Specific groups.<\/li>\n\n\n\n<li>Only me (useful for testing).<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"680\" height=\"833\" src=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/title.png\" alt=\"\" class=\"wp-image-66180\" srcset=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/title.png 680w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/title-245x300.png 245w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/title-610x747.png 610w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/title-41x50.png 41w\" sizes=\"(max-width: 680px) 100vw, 680px\" \/><\/figure><\/div>\n\n\n<p>After filling in all the settings and choosing from the available options, click <strong>Go Live<\/strong>. When finished, click <strong>End Live Video<\/strong>.<\/p>\n\n\n\n<p>Unless you delete the video, it will automatically be added to your timeline.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Livestream on Facebook From a Mobile Device<\/strong><\/h2>\n\n\n\n<p>The steps below will work on an iPhone, Android, Tablet, or any other mobile device.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Tap on <strong>What\u2019s on your mind<\/strong><\/li>\n\n\n\n<li>Click on <strong>Live Video<\/strong><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"680\" height=\"805\" src=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/create-post-from-mobile.png\" alt=\"\" class=\"wp-image-66181\" srcset=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/create-post-from-mobile.png 680w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/create-post-from-mobile-253x300.png 253w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/create-post-from-mobile-610x722.png 610w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/create-post-from-mobile-42x50.png 42w\" sizes=\"(max-width: 680px) 100vw, 680px\" \/><\/figure><\/div>\n\n\n<p>If this is your first-time livestreaming, you will also be asked on your mobile device for access to your device and microphone. Give your permission.<\/p>\n\n\n\n<p>The next steps are the same as with using your computer. When you are ready, click <strong>Start Live Video<\/strong>. Your mobile device will show a <strong>Live<\/strong> red indicator in the corner of the screen. You will also be able to see who is watching your video.<\/p>\n\n\n\n<p>There are tools at the bottom of your screen that you will be able to use while broadcasting, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Adding filters<\/li>\n\n\n\n<li>Switch to the front-facing camera<\/li>\n\n\n\n<li>A lightning bolt to brighten the screen<\/li>\n\n\n\n<li>Typing comments<\/li>\n<\/ul>\n\n\n\n<p>When the broadcast is over, click <strong>Finish<\/strong>. You can choose to <strong>Delete<\/strong> the video or <strong>Share<\/strong> it as a post to your Facebook friends or business page fans.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>New Facebook Livestreaming Tools<\/strong><\/h2>\n\n\n\n<p>Facebook recently rolled out updates to help publishers and video creators improve, enhance, and simplify live broadcasts.<\/p>\n\n\n\n<p>These expanded features also include improved analytics. Some of the updates include the ability to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Test broadcasts before going live by limiting the audience to only business page admins and editors.<\/li>\n\n\n\n<li>Trim beginning and end of live videos to remove dead space.<\/li>\n\n\n\n<li>Broadcast live for up to eight hours.<\/li>\n<\/ul>\n\n\n\n<p>Two additional significant enhancements to livestreaming on Facebook are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Watch parties that give users the ability to schedule an event in advance and enable video-on-demand replays.<\/li>\n\n\n\n<li>Creator Studio manages, measures, and monetizes content across Facebook Pages and Instagram all in one place.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Launch a Facebook Watch Party<\/strong><\/h2>\n\n\n\n<p>Facebook Watch Parties are a way for people to watch videos on Facebook together in real-time. Participants can watch the video, live or recorded, and interact with others.<\/p>\n\n\n\n<p>You can host a party on your personal profile, business page, or Facebook group. Follow the steps below to start your Watch Party:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>From your page, click in the <strong>Write a Post<\/strong> box and then on the <strong>[&#8230;]<\/strong> to open more options.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"680\" height=\"595\" src=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/watch-party.png\" alt=\"\" class=\"wp-image-66182\" srcset=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/watch-party.png 680w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/watch-party-300x263.png 300w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/watch-party-610x534.png 610w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/watch-party-57x50.png 57w\" sizes=\"(max-width: 680px) 100vw, 680px\" \/><\/figure><\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>Click on <strong>Watch Party<\/strong> as shown above. Next, you will see a screen where you can select which videos you want to show at your party.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"680\" height=\"566\" src=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/choose-video.png\" alt=\"\" class=\"wp-image-66183\" srcset=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/choose-video.png 680w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/choose-video-300x250.png 300w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/choose-video-610x508.png 610w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/choose-video-60x50.png 60w\" sizes=\"(max-width: 680px) 100vw, 680px\" \/><\/figure><\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>If you want to add more than one video for your party, click on the Add<strong> to Queue<\/strong>. You can click on <strong>View Queue<\/strong> if you want to preview your playlist before going live.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"680\" height=\"647\" src=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/queue.png\" alt=\"\" class=\"wp-image-66184\" srcset=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/queue.png 680w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/queue-300x285.png 300w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/queue-610x580.png 610w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/queue-53x50.png 53w\" sizes=\"(max-width: 680px) 100vw, 680px\" \/><\/figure><\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>When you are finished adding your video or videos, click <strong>Done<\/strong>. At this point, you will be taken back to your post.<\/li>\n<\/ul>\n\n\n\n<p>Be sure to give a clear description of the topic your watch party will be addressing to entice people to join. Promote it from your page to increase viewers.<\/p>\n\n\n\n<p>Many companies use a Facebook Watch Party to replay a livestreaming event for those who couldn\u2019t make it the first time. It is also good to repurpose a previously livestream broadcast that was successful.<\/p>\n\n\n\n<p>The latest Facebook Watch Party features include advanced scheduling, ability to replay, tag business partners, and<a href=\"https:\/\/www.facebook.com\/help\/268996490666460\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\"> live commenting<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Livestream on Facebook\u2019s Creator Studio<\/strong><\/h2>\n\n\n\n<p>Facebook\u2019s updated<a href=\"https:\/\/www.facebook.com\/help\/publisher\/manage\/about-facebook-creator-studio\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\"> Creator Studio<\/a> brings together in one place all the tools you need to post, manage, measure, and monetize all Facebook Pages and Instagram accounts.<\/p>\n\n\n\n<p>The steps below will show how to start a Facebook Livestream from Creator Studio.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>To go live from the Home tab, select the + from the <strong>Content Library<\/strong> or the <strong>Home<\/strong> tab, then click the Go<strong> Live<\/strong>.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"680\" height=\"371\" src=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/home-tab.png\" alt=\"\" class=\"wp-image-66185\" srcset=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/home-tab.png 680w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/home-tab-300x164.png 300w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/home-tab-610x333.png 610w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/home-tab-80x44.png 80w\" sizes=\"(max-width: 680px) 100vw, 680px\" \/><\/figure><\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>Choose the page from where you want to stream. Note that you will need to have admin rights to that page.&nbsp;&nbsp;<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"680\" height=\"396\" src=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/choose-page.png\" alt=\"\" class=\"wp-image-66186\" srcset=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/choose-page.png 680w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/choose-page-300x175.png 300w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/choose-page-610x355.png 610w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/choose-page-80x47.png 80w\" sizes=\"(max-width: 680px) 100vw, 680px\" \/><\/figure><\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>You will see two options to use to start your stream: <strong>Camera <\/strong>or <strong>Connect<\/strong> to another device. Select <strong>Camera<\/strong> to stream from your webcam or phone. Choose <strong>Connect <\/strong>when you:<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Use broadcast equipment or streaming software<\/li>\n\n\n\n<li>Go live from your phone<\/li>\n\n\n\n<li>Share the broadcast with someone else to go live<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"680\" height=\"481\" src=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/camera-or-connect.png\" alt=\"\" class=\"wp-image-66187\" srcset=\"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/camera-or-connect.png 680w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/camera-or-connect-300x212.png 300w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/camera-or-connect-610x431.png 610w, https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/camera-or-connect-71x50.png 71w\" sizes=\"(max-width: 680px) 100vw, 680px\" \/><\/figure><\/div>\n\n\n<p>Choose the <strong>Post<\/strong> option from the image above to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Select where you want to post your live broadcast<\/li>\n\n\n\n<li>Add your title and description<\/li>\n\n\n\n<li>Choose the microphone, camera, and screen (for screen sharing)<\/li>\n\n\n\n<li>Select the language of your broadcast<\/li>\n\n\n\n<li>Include tags (invisible) for discoverability<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Choose <strong>Interactive<\/strong> if you want to add polls to your broadcast.&nbsp;<\/li>\n\n\n\n<li>When you are ready, choose <strong>Go Live<\/strong> to start your livestream.<\/li>\n<\/ul>\n\n\n\n<p>As mentioned above, Facebook Live Videos are archived unless deleted. This gives you the opportunity to bring attention back to successful events and continue to add value to your target audience.<\/p>\n\n\n\n<p>A few ways to achieve this are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Run a Facebook Watch Party to re-show a live event<\/li>\n\n\n\n<li>Create a post thanking the attendees of your live event to entice those who didn\u2019t make it originally to view it&nbsp;<\/li>\n\n\n\n<li>Generate additional engagement by asking questions or making comments after the event<\/li>\n<\/ul>\n\n\n\n<p>You can also cross-promote your Facebook Live content on other social media channels.<\/p>\n\n\n\n<p>Don\u2019t forget to analyze your results. This is now much easier using the New Creator Studio where all the critical metrics are in one place.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebook launched its live feature in 2016 to all users. Since then, it has become a powerful marketing tool to interact with viewers in real-time.&nbsp; They report the following impressive [&hellip;]<\/p>\n","protected":false},"author":60,"featured_media":66188,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ub_ctt_via":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[5267],"tags":[5332],"class_list":{"0":"post-66176","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-social-media","8":"tag-facebook"},"acf":[],"aioseo_notices":[],"featured_image_src":"https:\/\/www.online-tech-tips.com\/wp-content\/uploads\/2019\/12\/live-stream-1.jpeg","author_info":{"display_name":"David Trounce","author_link":"https:\/\/www.online-tech-tips.com\/author\/dtrounce\/"},"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.7.5 - aioseo.com -->\n\t\t<meta name=\"description\" content=\"Facebook launched its live feature in 2016 to all users. Since then, it has become a powerful marketing tool to interact with viewers in real-time. They report the following impressive Facebook Live statistics: One out of every five Facebook videos were live broadcasts in 2017. Facebook live broadcasts reached 3.5 billion in 2018. 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